π Netflix $NFLX drops 3% midday β WSJ flags 30-70% viewer drop-off, live TV pivot floated
Netflix is sliding today after the Wall Street Journal reported that top shows are losing 30-70% of viewers and executives flagged weakening subscriber engagement at internal reviews. The rumored fix: add live TV channels and bundle third-party services like Peacock β the biggest strategic shift in Netflixβs history. Shares are trading around $73.04, down 3.2% on the session. Not financial advice. Is live TV the right lifeline for Netflix, or does this signal deeper trouble ahead?
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